● Design and implement direct email marketing campaigns
● Analyze campaign performance and suggest improvements
● Drive list growth by devising and implementing various paid and organic strategies
● Proofread emails for clarity, grammar and spelling
● Maintain email calendar and ensure on-time delivery of nurture emails to key audiences
● Write newsletters including all company updates
● Upgrade our email templates using graphics, personalization and advanced features
● Ensure prompt and accurate communication with clients via email to minimize unsubscribes
● Create email databases for lead generation
● BSc/BA in Marketing, Digital Media or a related field
● At least 2 years in managing automated email marketing campaigns
● Hands on experience with HTML and content management systems
● Knowledge of SEO/SEM and Google Analytics
● Proficiency in marketing automation technology
● Knowledgeable in creating content materials for different industry background
● Excellent written and verbal communication
● Familiarity with analytical and database tools.
● Familiarity with different marketing tools, google workspace, and project management tools